ABOUT ME

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ABOUT ME *

I am Mai Nguyen, an aspiring Brand Manager and a fresh graduate from SMU.

With experience in regional brand marketing and retail activations, I help businesses enhance market presence, through integrated campaigns, and consumer engagement initiatives.

Beyond my professional work, I am dedicated to building the Vietnamese community in Singapore, help to create networking opportunities and connect Vietnamese individuals.

EDUCATION

I recently graduated with a Bachelor’s degree in Business Management, majoring in Marketing, from Singapore Management University (2021–2025).

During my time at SMU, I served as the Marketing Director for Chao Vietnam SMU and for the Regional Case Challenge (UOB AEI–SMU), and was actively involved in SMARKETING – the SMU Marketing Society.

In 2023, I completed a semester-long exchange at the University of Melbourne, where I studied E-commerce and Digital Marketing.

MY EARLY CAREER

I started my career in Digital Marketing. During my first two years at university, I gained hands-on experience working with startups and SMEs, freelancing, and taking on projects through my CCAs.

As I progressed into my third and fourth years, I developed a deeper understanding of marketing and business, allowing me to see the bigger picture and approach challenges strategically. This led me to shift my focus toward Brand Strategic Planning and Activation.

Experiences

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Experiences ⋆

  • Moet Hennessy - LVMH

    Regional Brand Marketing Intern

  • KENVUE - J&J

    Trade Marketing Intern

  • Vietnam Ministry of Investment and Planning

    Project Intern

  • Elan Education - Law School Prep

    Digital Marketing Manager

  • BoxGreen Singapore

    Business Development Intern

  • Cama Group

    Marketing and International Business Development Intern